Online citations, reference lists, and bibliographies.
← Back to Search

Would You Want Your Granddaughter To Marry A Taiwanese Marketing Man?

Richard N. Farmer

Save to my Library
Download PDF
Analyze on Scholarcy
The author explores, for the third time in 21 years, the ethical problems in marketing. This time, second order moral effects of new international marketing frameworks are examined, with somewhat surprising ethical conclusions from a recanting author.