European Retail Research Referencing Guide

This is the Citationsy guide to European Retail Research citations, reference lists, in-text citations, and bibliographies.
The complete, comprehensive guide shows you how easy citing any source can be. Referencing books, youtube videos, websites, articles, journals, podcasts, images, videos, or music in European Retail Research.

How do you cite a book in the European Retail Research referencing style?

Here’s an example book citation in European Retail Research using placeholders:
Last Name, F. N. (2000): Title, Edition, City.
So if we want to cite, for example, “Harry Potter and the Philosopher’s Stone” by Joanne K. Rowling we’d do so like this:
Rowling, J. K. (1997): Harry Potter and the Philosopher’s Stone, 1st ed., London.
And an in-text citation book citation in European Retail Research looks like this: (Rowling 1997)

How to reference a journal article in the European Retail Research citation style?

Here’s a European Retail Research journal citation example using placeholders:
Author1 LastnameA. F.; Author3 LastnameA. F. (2000): Title, in: Container, Vol. Volume, No. Issue, p. pages Used.
So if we want to reference this scientific article: “Testing consumer preferences for iced-coffee: Does the drinking environment have any influence?” by C. Petit and J.M. Sieffermann in European Retail Research:
Petit, C.; Sieffermann, J. (2007): Testing consumer preferences for iced-coffee: Does the drinking environment have any influence?, Vol. 18, No. 1, pp. 161-172.
And an in-text citation would look like this: (Petit/Sieffermann 2007)

Citing a website in European Retail Research reference style

Here’s an European Retail Research example website reference:
Author1 LastnameA. F.; Author2 LastnameA. F. (2000): Title, https://www.example.com, accessed July 19, 2019.
To reference the article located at this link:
https://www.theguardian.com/world/2008/nov/05/uselections20083
on The Guardian website:
Tran, M. (2008): Barack Obama To Be America’s First Black President, https://www.theguardian.com/world/2008/nov/05/uselections20083, accessed July 19, 2019.
And an in-text citation would look like this: (Tran 2008)

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How to cite a YouTube video European Retail Research

Here’s a European Retail Research citation YouTube video example:
ChannelName (2000): TitleIn: YouTube. , https://www.youtube.com/watch?v=XXXXXX, accessed July 19, 2019.
So how to cite a video European Retail Research?
Pixar (2015): Pizza Clip — Inside OutIn: YouTube. , https://www.youtube.com/watch?v=8W6rntBADUQ, accessed July 19, 2019.
And an in-text video citation would look like this: (Pixar 2015)

How to cite a podcast using European Retail Research referencing style

It is becoming more and more common to reference podcasts in essays or other school work.
Here’s how to reference a podcast it in European Retail Research.
Lastname, F. (2000): Title.
Podcast referencing example in European Retail Research using “This American Life” episode 640:
This American Life (2018): 640: Five Women.
And an in-text citation would look like this: (This American Life 2018)

How to cite a piece of music or a song using European Retail Research referencing style?

An example song citation in European Retail Research.
Lastname, F. (2000): Song Title.
Let‘s say we want to reference “Here Comes the Sun” off The Beatles “Abbey Road” album in European Retail Research:
The Beatles (1969): Here Comes the Sun.
And an in-text citation would look like this: (The Beatles 1969)


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